EDIBLE ARRANGEMENTS®  BLOG

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Franchising & Franchisees

Edible Arrangements Ranked in The Franchise Times

Posted October 24th, 2011 by Joel Kal

Despite what the Franchise Times calls “the Great Recession,” Edible Arrangements shot up their Top 200 Systems list, from 163 last year to 150 this year.  In addition, they’ve called us out as one of the “fastest growing retail franchises” from their ranking, with 17.3% sales growth and 7.8% unit (store) growth.  The article reports […]

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CEO Tariq Farid

I Have Just Returned From Muscat,Oman

Posted October 5th, 2011 by Tariq Farid

I have just returned from Muscat, the capital city of Oman where I met AlShaima our franchisee in the newest country to introduce Edible Arrangements. It’s always exciting to add another country to the growing lists of places where Edible Arrangements can touch people’s lives, but I was so impressed with AlShaima I couldn’t wait […]

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CEO Tariq Farid

Making arrangements to grow

Posted October 4th, 2011 by Joel Kal

When Tariq Farid founded Edible Arrangements in 1999, he viewed the idea of edible fruit arrangements as an opportunity to combine his experience in technology and retail with an untapped market space with little competition. (Source:  http://www.sbnonline.com/2011/09/making-arrangements-to-grow/) Leaving the floral business, Farid started Edible Arrangements as a 600-square-foot store. “Most of the people told us […]

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