March | 2012 | Edible Arrangements

EDIBLE ARRANGEMENTS®  BLOG

Michael-Tucker
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CEO Tariq Farid

Love, Marriage and Edible Arrangements

Posted March 7th, 2012 by Tariq Farid

I always find it especially gratifying to see husbands and wives working together to start their own franchise business. In the case of Michael T., who just took over operations of the Whitby, Ontario Edible Arrangements location at the end of last month, the decision to go ahead with the venture was cemented by the […]

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Jack-and-Rebecca
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CEO Tariq Farid

Raising the WOW Factor in the Sunshine State

Posted March 5th, 2012 by Tariq Farid

After bringing one of our delicious, made-to-order Edible Arrangements bouquets to an event and instantly becoming the center of attention, Jack got an inkling that there might just be something special about this unique brand and its fresh fruit product line. Once he discovered that all EDIBLE ARRANGEMENTS® franchise locations are locally owned and operated, […]

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Alpharetta
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CEO Tariq Farid

Taking the Short Road to Multi-Unit Ownership

Posted March 2nd, 2012 by Tariq Farid

Very often, the franchisees who are the most successful are the ones who allow their dedication and desire to lead the way, and insist on taking the greater challenge, rather than the easier path. For some, this means making the leap into multi-unit ownership in relatively short order. While slowly and steadily nurturing a single […]

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CEO Tariq Farid

Passion for the Product Is Where It All Begins

Posted March 2nd, 2012 by Tariq Farid

As I’ve said before, passion –intelligent passion – for everything you do is the name of the game if you want to be a successful franchisee, or successful in life. And sometimes, our franchisees are so passionate and enthusiastic that it even amazes me. For example, we just signed a brand new Edible Arrangements location […]

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CEO Tariq Farid

Orange Blossoms for a Cause

Posted March 1st, 2012 by Tariq Farid

People often ask me what it’s like to be in the happiness business, and it’s a question I never get tired of answering. Edible Arrangements franchisees get the same question, and I know they have the same reaction. Each and every day, these independent business owners bring happiness to a recent graduate, the birthday girl […]

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