We’re thrilled to officially announce that we’ve chosen creative powerhouse The Richards Group as our new creative advertising agency, and industry leader Horizon Media as our new media agency of record.
The Richards Group is the largest independently owned agency in the country, and has worked on breakthrough creative for an all-star list of recognizable brands, including Chick-fil-A, The Home Depot, T.G.I. Friday’s, Motel 6, and many others. Their memorable “Farmer” commercial for Ram Truck definitely left an impression on us, and it was ranked by many services as the #1 commercial on the 2013 Super Bowl telecast!
Horizon Media is one of the fastest growing media services agencies, and is currently ranked as the 8th largest in the US according to Advertising Age (which also named Horizon to their Best Places to Work list for two years running)! Horizon has racked up industry awards and recognition, earning thinkLA’s 2013 Media Agency of the Year, MediaPost’s 2011 Independent Media Agency of the Year, Fast Company’s 2011 Most Innovative Marketing and Advertising Campaigns.
We are so excited to work with these amazing new agency partners, and together, to take the Edible Arrangements® brand to the next level. We are planning to launch our first new campaigns later this year, and we cannot wait to share more, so stay tuned!
Read more about our new partnerships, and see what our CEO Tariq Farid has to say, here.