Showing articles in category: "Franchising & Franchisees"Reset

Hayley and Katie from Edible Arrangements® in Cranston, Rhode Island, sharing pineapple pops at a community event.

Taking it to the Streets, One Edible Pop™ at a Time

Posted September 6th, 2014 by Jessica

When walk-in traffic was slow at Edible Arrangements® in Providence, Rhode Island, store manager Lindsay Richmond and her team decided it was time to hit the streets and bring delicious Edible Arrangements® fruit to the people. Richmond assembled a street team of Fruit Experts® armed with 100 chocolate dipped Fresh Fruit Edible Pops™  to visit […]

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International Franchisee of the Year Jianyi Wang

Recognizing Exceptional Edible Arrangements® Franchisees

Posted August 20th, 2014 by Tariq Farid

This post originally appeared on Tariq Farid.com. One of my great pleasures as the CEO of Edible Arrangements® is the opportunity to recognize the outstanding achievements of our franchisees. Each year, as I join the management team in presenting the awards at our international convention, I continually marvel at the diversity of our franchisees and […]

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Franchisees Jodi and Kathy Bermel at the Heart of Local Feature

Posted July 10th, 2014 by Ross

Edible Arrangements® franchisees Jodi and Kathy Bermel were recently a focus in The Des Moines Register’s weekly segment, Local Business Spotlight. The feature, which typically interviews successful local businesses within the Des Moines, IA surrounding areas, highlights the duo’s business, from the various types of fresh fruit used, to the Edible to Go point of difference […]

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Orange County Edible Arrangements® Partners with United States Military Academy

Posted May 25th, 2014 by Ross

Edible Arrangements® franchisee Judy Annunziata, store owner in Orange County, N.Y., is partnering with the United States Military Academy to join a list of exclusive sponsors for all Black Knights athletic teams. The multi-year partnership will include print and digital exposure opportunities for the Edible Arrangements® brand, encompassing all 22 of the Army Black Knights […]

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The President’s Remarks: Mother’s Day Marketing Campaign

Posted April 28th, 2014 by Ross

Monday, April 28th marks the official launch of our 2014 Mother’s Day International Marketing campaign. In fact, our President and CEO Tariq Farid believes this year’s campaign, led with such great collaborative efforts by The Richards Group and Horizon Media, might be our best ever…and that’s saying something! Please be sure to read his take on such […]

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