Monday, November 23, 2020
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Wowing China with Edible Arrangements!

Three months ago I made a return visit to Beijing after being away for eight years. As soon as I stepped off the plane...

Love at First Sight

It was only 3 short years ago that Dr. Fausto Petruzziello approached my brother Kamran and I with a proposal to bring the Edible...

There is Nothing Small about Small Business

This week is a very special week for a special group of people. This week, May 20-26, is National Small Business Week, which recognizes...

Giving Back Puts You Ahead

Have you ever been so moved by a special person that you become so grateful that there are people like them in this world....

Amazing Store Owners In Batons Rouge, LA

Two days ago I was in Louisiana visiting some of our stores. After I left New Orleans I made my way to Baton Rouge;...

Ignatius and Kimberly with Edible Arrangements®

Father and daughter team Ignatius and Kimberly have recently signed an agreement to open their third Edible Arrangements store. This new location will be...

Hat’s Off to Texas

As they say, everything is bigger in Texas, and now Edible Arrangements is getting bigger in the Lone Star state as well with 2...

Halfway Mark: New Edible Arrangements® Store Openings in 2013 (So Far)

It’s hard to believe that we’re halfway through 2013! A lot has been happening here at Edible Arrangements® over the past six months (including...

Now Edible Arrangements at Northbrook, Illinois

Husband and wife Chan (Darren) and Bonnie, along with Darren’s brother Yi (Sunny) signed an agreement to open their second Edible Arrangements store to...

Edible Arrangements® in Phoenix, Arizona

In April 2011, Edible Arrangements® franchisees Brandon and Marci took ownership of the store located at 2824 East Indian School Road, Suite 15 in...

Bob and Michelle Opened Their First Edible Arrangements® Store

Bob and Michelle opened their first Edible Arrangements® store at 110-8700 200 Street in Langley, British Columbia (604-888-3434) in March 2010, and they have...

Edible Arrangements stores in Nevada, in Reno and Sparks

Husband and wife team Cameron and Kristine have signed franchise agreements to open their fourth and fifth Edible Arrangements stores in Nevada, in Reno...

Jude and Gwendolyn Signed An Agreement to Expand their business

Jude and Gwendolyn, EA franchisees since August of 2007 currently own two Edible Arrangements stores, one at 20669 West Lake Houston Parkway, Suite E...

First Edible Arrangements Store

Tana opened her first store at 5501 N 7th Avenue in Phoenix (602-265-8600) after learning about Edible Arrangements through a relative in California. She...

Second Edible Arrangements Store in Laredo

Claudia one of the owners of the Edible Arrangements store that is coming soon to Laredo Texas, received her Bachelor’s degree in Psychology in...

Hany and Adita stores in Irvine and Santa Ana, California

Husband and wife Hany and Adita have signed franchisee agreements to open two stores in California – one in Irvine, and one in Santa...

Edible Arrangements store in Edina Minnesota

Brenda and Jeffrey own an Edible Arrangements store at 5824 Lincoln Drive (952-935-2852) in Edina Minnesota, and have just signed a franchise agreement to...

Edible Arrangements Signs Master Franchisee Agreements in Rome & Hong Kong

Pioneer in Fresh-Fruit Arrangements Expands International Presence to Eight Countries WALLINGFORD, Conn., July 13 Edible Arrangements, the pioneer and leader in hand-sculpted, fresh fruit arrangements,...

Edible Arrangements® Says Thank You With Six Free Gourmet, Chocolate-Covered Strawberries — September 21...

New Fall Bouquets of Fruit Welcome the Flavors of the Season WALLINGFORD, CT--(September 9, 2009) - Edible Arrangements, the pioneer and leader in artistically designed...

Edible Arrangements Launches First National Television Campaign Targeting Men

Fresh Fruit Retail Leader Launches 2010 National Advertising Campaign With Exclusive on ESPN WALLINGFORD, CT--(Marketwire - 01/27/10) - Edible Arrangements, the pioneer and leader in...

Forbes names Edible Arrangements “Top 20 Franchises for the Buck”

I was honored to learn that Edible Arrangements has been named by Forbes as one of the “Top 20 Franchises for the Buck.” It...

Edible Arrangements® 2012 Annual Convention

Well, I’m on my way to the 7th Annual Edible Arrangements Convention in Orlando, Florida. This is my favorite event of the year as...

Fruit Summit

A few weeks ago we held our very first Fruit Summit at our Edible Arrangements corporate headquarters in Wallingford, CT. What is a Fruit...

Edible Arrangements in Good Hands in Saudi Arabia

Edible Arrangements International is just that—an international company. Over the past several years, I’ve taken pride in watching the robust growth the franchise has...

Orange Blossoms for a Cause

People often ask me what it’s like to be in the happiness business, and it’s a question I never get tired of answering. Edible...

Love, Marriage and Edible Arrangements

I always find it especially gratifying to see husbands and wives working together to start their own franchise business. In the case of Michael...

Edible Arrangements Blooms on Bloomberg TV

Yesterday, Wednesday, April 18, was a special day for Edible Arrangements and all our hardworking franchisees. On behalf of Edible Arrangements, I appeared on...
Edible Arrangements Locally Owned

Local Franchise Features

Enterprise Owner Lauren Little is featured in The Florida Times-Union, a publication from Jacksonville where she owns two stores.  Along with her husband James,...

Once Again Named to Entrepreneur’s “Franchise 500”

Entrepreneur.com has just announced its 33rd Annual Franchise 500 rankings and we are once again honored to be ranked in three relevant categories.  Edible...

Edible Arrangements keeps growing in Q1

We wanted to share with you that even after opening our 1,000th store a few weeks ago, the customer demand and entrepreneurial spirit of...

Five New Edible Arrangements Stores Open

We are excited to announce that five new Edible Arrangements (two include our Edible To Go expanded product line) stores opened last week.  The...

Sweet Savings Celebration with Edible Arrangements

Building on our record-breaking Mother’s Day week where we had our busiest week ever with over 700,000 orders processed and a 19% sales increase...

McAllen Chamber of Commerce Recognizes Edible Arrangements® Franchisee Maurice Welton with 2012 Top 5...

The hard work and dedication demonstrated during this past year has once again earned Maurice Welton, owner of four Edible Arrangements® stores in Texas...

Edible Arrangements® Earns Inc. Magazine’s Hire Power Awards No. 5-Ranking in State of Connecticut

Inc. Magazine recently recognized Edible Arrangements® as one of the top job-creating organizations in the state of Connecticut, listing the company at No. 5...

My Store Marketing; New Year, New Toolkits

A new year is on the horizon for Edible Arrangements and its local store marketing tactics.  The marketing team here has developed a new,...

Edible Arrangements® Honors Corporate Employees

Nine outstanding corporate employees were recently recognized by the Edible Arrangements® management team for their exceptional contributions during the 2012 calendar year. Amy Wietmarschen...

Happy National Dipped Fruit Week®!

At Edible Arrangements®, we believe every day is another reason to celebrate. That’s why we’ve created our own semi-annual celebration: National Dipped Fruit Week®....

Edible Arrangements® Hosts 2013 Grower/Distributor Conference

On Wednesday, January 16th, we welcomed Edible Arrangements® produce vendors at our 2013 Grower/Distributor Conference, held in North Haven, Conn. This collaborative day of...

Fresh Fruit Is Now America’s #1 Snack

It’s official: fresh fruit is now America’s #1 snack food! One of the country’s leading market research companies, The NPD Group, made this proclamation...

We’re Ready for Valentine’s Day 2013

The season of love is officially upon us, and here at Edible Arrangements®, we’ve been preparing for the BIG day for 364 days… every...

5 Things You Didn’t Know About Valentine’s Day 2013 at Edible Arrangements®

A heartfelt “Thank You” to every single one of our franchisees, managers, and Fruit Experts® who contributed to another fruitful Valentine’s Day! After months...

John Wuycheck Named Edible Arrangements® Vice President of Franchise Development

With our sights set on continuing Edible Arrangements®’ global expansion through 2013 and beyond, we’re excited to announce that franchise veteran John Wuycheck was...

Looking Forward To Our 2nd Fruit Summit

Fruit Summit:  An event in which a select group of Edible Arrangements® franchisees and corporate team members engage in strategic discussions in a small...

Local Edible Arrangements® StoresJoin the Fight Against MS

In recognition of the National Multiple Sclerosis Society’s MS Awareness Month this March, 63 Edible Arrangements® stores located in Massachusetts, New Hampshire and Rhode...

Edible Arrangements® Best Dipped Fruit Sale Period.™

Shaved coconuts and crushed almonds. Confetti sprinkles and lovely heart-shaped sprinkles. Miniature chocolate morsels and rich chocolate micro drops. Semisweet chocolate with white drizzle,...

Time to Celebrate: Spring Has Arrived

Winter’s wind may still be whispering in our ears, but it’s easy to see that spring is upon us! As the snow melts away...

Edible Arrangements International is Growing!

We recently made a number of exciting announcements regarding our 2012 and 2013 corporate employee growth. To support our franchise system that now encompasses...

Smart Gifting for Smarter Living with Edible Arrangements® This Month

As the creator and leader in the fresh fruit gift giving industry, Edible Arrangements® has always promoted healthier lifestyle choices, including fresh ways to...

5 Questions With Tom Horn, Vice President of Human Resources

Our “5 Questions With” blog segment gives you the inside scoop on the inner workings of Edible Arrangements® by bringing you an exclusive look...

Well-Deserved Recognition for an Exemplary Franchisee

At last year’s Edible Arrangements convention, it was my pleasure to bestow the President’s Award—the highest honor an EA franchisee can achieve—to Maurice Welton,...

Go West, Edible Arrangements®, Go West

The establishment of new Edible Arrangements® franchise locations throughout the country (and worldwide!) is always a top priority for us, and this year especially,...

5 Questions With Jared Lombardo, Project Manager

Our “5 Questions With” blog segment gives you the inside scoop on the inner workings of Edible Arrangements® by bringing you an exclusive look...

Edible Arrangements® is an Internet Retailer Top 100 Retailer

For the second consecutive year, Edible Arrangements® is a Top 100 retailer on the Internet Retailer Top 500! This year, Edible Arrangements® is ranked...

Diá de las Madres con Edible Arrangements®

At Edible Arrangements®, Mother’s Day has always been one of our biggest and busiest holidays. Now, we’re tapping into another special day for moms:...

5 Questions With Sally Velcofsky, Director of Operations Services

Our “5 Questions With” blog segment gives you the inside scoop on the inner workings of Edible Arrangements® by bringing you an exclusive look...

Mother’s Day 2011

Once again we can affirm: People love their mothers! Every year since the Edible Arrangements franchise first began we have set a new record...

Welcome!

Welcome to the EA Franchising blog! We designed this blog just for people like you with an entrepreneurial spirit! Whether you are a franchisee...

2011 Milestones

Franchise Direct takes a look back at 2011 and milestone events for the franchise industry.  Edible Arrangements is remembered for celebrating their 10th anniversary...

Random Acts of Happiness are Everywhere!

Edible Arrangements has launched Random Act of Happiness website.

Making arrangements to grow

When Tariq Farid founded Edible Arrangements in 1999, he viewed the idea of edible fruit arrangements as an opportunity to combine his experience in...

Edible Arrangements Expands Into India

Edible Arrangements, the pioneer and leader in hand-sculpted, fresh-fruit arrangements, announced today that it has opened its first store in Mumbai, India located at...

Edible To Go Profile

Located in the Village Shoppes at 95 Washington St. in Canton, Edible Arrangements’ new franchise houses the company’s latest Edible To Go service –...

Groundbreaking New Advertising Campaign Launching April 28

Edible Arrangements is launching a visually stunning nationwide new advertising campaign this Saturday with a new Mother’s Day television commercial featuring the ‘magical’ world...

Edible Arrangements in USA Today

Monday, May 7 was an exciting day at Edible Arrangements.  USA Today featured Edible Arrangements in their Money section, on page 6B.   Although the...

Setting the Foundation for Future Growth

Today opens a new chapter in Edible Arrangements history.  Our mission from the very first day in 1999 when Edible Arrangements started was to...

Edible Arrangements Introduces Two New Custom Apps for Franchisees

With more of our franchisees becoming enterprise owners and opening multiple locations, Edible Arrangements® has created 2 custom mobile apps so that busy franchisees...

Edible Arrangements® hits 500,000 Facebook Fan milestone

We would like to thank our 500,000+ Facebook fans for being so supportive and a major part of our growth.   It’s a tremendous accomplishment...

Edible Arrangements® Goes Pink for Breast Cancer Awareness Month

This October marks the seventh year we’ve partnered with the National Breast Cancer Foundation and the Breast Cancer Society of Canada to help stomp...

Edible Arrangements® Gets Spooky with 2012 Halloween Collection

Halloween is right around the corner, and we’ve ramped up our frighteningly fresh Halloween Collection with the launch of a new arrangement, the BOOtastic...

Showing Support to Make Life a Little Sweeter ™

As Hurricane Sandy barreled through the East Coast over the weekend and into Monday, leaving many cities and towns reeling, we at Edible Arrangements®...

Edible Arrangements Named to Inc. Magazine’s “10 Promising Franchises for 2011”!

What an honor that Edible Arrangements has been named to Inc. Magazine’s “10 Promising Franchises for 2011”! I feel genuinely privileged to be able...

Couple to retrace Lewis and Clark route to promote fitness

By Tony LaRussa, PITTSBURGH TRIBUNE-REVIEW When Tom and Nancy Caruso leave Pittsburgh for a trip to Oregon, they'll not only be taking a longer-than-usual route,...

Pledge of Health & Happiness

This week Edible Arrangements is inviting people everywhere to take the "Pledge of Health & Happiness." This pledge is our way of promoting healthier...

Dream it, Do it!

How many people in life actually fulfill their dreams? I don’t have a number, but I have an idea that those who do are...

On the Road with Franchisees

People love to watch the TV show “Undercover Boss” and see how CEOs act when they are out in the field incognito. I could...

Faith in Franchising

In 2010 Faith joined the Edible Arrangements Franchise System with the Anaheim, CA store. She has a genuine passion for business and recognizes the...

I Have Just Returned From Muscat,Oman

I have just returned from Muscat, the capital city of Oman where I met AlShaima our franchisee in the newest country to introduce Edible...

Georgia on Their Mind

Husband and wife Kevin and Vanessa have just signed an agreement to open their third Edible Arrangements store. They already have stores in Aiken,...

Adding “Pizzazz” to Edible Arrangements

Spouses Ted and Katrina along with Ted’ sister Penny, have just signed an agreement to open two stores in Calgary, Alberta in Canada. Ted...

Finding His True Calling -Edible Arrangements

One of the most frequent answers we get when we ask franchisees and prospective franchisees how they first heard about Edible Arrangements is one...

Support our Veterans

As more and more troops are –thankfully – returning home to their families they are finding that the welcome mat does not always extend...

China Grand Opening Gala

What an incredible beginning for the first Edible Arrangements in China. I thoroughly enjoyed the grand opening event this past Thursday in one of...

Edible Arrangements Coming to Vancouver, BC

Leanne’s sister in Ontario first learned about Edible Arrangements when she drove by a store She decided to stop in and bought an arrangement....

Entrepreneurs Buy First Two Stores in Southern California

Timothy and Deborah recently acquired two Edible Arrangements locations in Southern California. One is located at 29881 Aventura in Rancho Santa Margarita and the...

EA Award Winners Expand Their Opportunities for Success with Additional Stores

Samir and Madhvi have owned the Edible Arrangements store in Bellevue, WA since June of 2009, so when the store in nearby Kirkland became...

Newest Store in UAE: Al Ain

I still get energized every time a new store opens anywhere, but there’s a particular thrill that comes with opening a new store in...

Moving Your Brand Forward

Every company no matter the size or age needs to evaluate their ‘brand’ continuously to determine its customers’ and the publics’ perception of it....

Knowing Your Niche –and Expertise

The other day I was reading my e-mails when I came across one from an amazing franchisee, Cathy, who owns the Edible Arrangements stores...

Community Connection

One of the things I love the most about our franchisees is their dedication and commitment to their communities. Over the years as Edible...

Edible Arrangements Partners With Direct Capital to Fuel U.S. Expansion

WALLINGFORD, Conn., Oct. 8-- Edible Arrangements®, the pioneer and leader in hand-sculpted, fresh fruit arrangements, has selected Direct Capital®, a national direct lender, as...

Edible Arrangements Relishes Rosy Outlook

NEW YORK (AdAge.com) -- What do you do when you're a purveyor known for pricey, if unique, gifts during a recession? You spend more...

Edible Arrangements® Announces Partnership With geoVue

WALLINGFORD, CT -- 08/03/10 -- Edible Arrangements®, the pioneer and leader in hand-sculpted, fresh-fruit arrangements, has partnered with geoVue, a leading provider of site...

Connecticut man had been a florist for seven years

Connecticut man had been a florist for seven years. Then one day in 1999, he had an idea. That idea became a business. That...

New Edible Arrangements® Store Opening in Burlington, Ontario

Edible Arrangements®, the fresh fruit festive franchise, is expanding in the Burlington area. April 2011, Terry and Kathleen and their daughter Kristen took on their...

Edible Arrangements According to Forbes.com

Edible Arrangements International, Inc. is the leading supplier of high quality, delicious, artistically designed fresh fruit arrangements in form of bouquets or baskets. These...

Edible Arrangements Announced Immense Franchise Expansion Goals

Over the past decade, we have grown an enterprise dedicated to create the best fruit arrangements that are meticulously handcrafted with the singular goal...

Franchise Agreement to open an Edible Arrangements store in Burlington, CT

Serena and Michael , and Serena’s mother Veronica, have signed a franchise agreement to open an Edible Arrangements store in Burlington, CT. Michael is...

New Edible Arrangements Coming to Midland Michigan

Leigh and Luis own the Edible Arrangements store at 2910 Tittabawassee Rd in Saginaw, Michigan (989-497-1002), and have just signed an agreement to open...

I Never Expected It to Turn Out This Way

I never expected it to turn out this way. I never expected Edible Arrangements to become an international brand with over 1,000 stores across...

Growing His Enterprise

Fred has taken ownership of his second Edible Arrangements store in Mississauga, Ontario in Canada. He opened his first location, also in Mississauga in...

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