Last Updated on
The World of Edible Arrangements™ is unique, fresh and beautiful. There are always a lot of new products, promotions and site enhancements that make our consumer website the perfect way for our guests to experience that world first-hand online. Here’s a snapshot of just some of the great new things happening on EdibleArrangements.com:
Make It Easy with PayPal
Guest satisfaction is the number one priority on EdibleArrangements.com. For our guests, an easy checkout process is a must. On September, 17th, 2012, we launched PayPal as an alternative payment method. Guests with PayPal accounts now benefit from an even faster shopping experience, with a convenient payment option besides their credit card.
This enhancement to our website has been extremely well received by our guests. Kaitlin Reiss, Vice President of Ecommerce, says: “We’ve already seen great results by adding the PayPal feature to our website in just the first few weeks alone, and we’re excited to see that continue as we enter our 4th Quarter with the strong initial momentum”.
Fresh Fruit Cupcakes
There’s no doubt that our variety of fresh fruit bouquets and chocolate covered fruit is part of what helps make us loved, but every once in a while, we launch a truly unique product that simply WOWs our guests in ways we never have before. The most recent of these product launches is our new Cupcake Collection, a series of delicious arrangements that feature cupcake-shaped pineapple dipped in white and semisweet chocolate. And yes, they’re delicious. Our guests have been eating them up (literally), and enjoy them for a variety of occasions, like birthdays, anniversaries and thank you gifts.
Seasonal Products Win Big
Fall is in the air with our Harvest Collection. These limited time fruit bouquets have proven so popular in the past that we’ve made it an annual fall tradition. These arrangements feature leaf-shaped pineapple and our unique Cinnamon Chocolate Apples Wedges®. We’ve also expanded the collection this year to include additional sizes large enough for a party, or small enough to be perfect for one.
Shown: Harvest Apple Daisy with dipped strawberries